'Brand Upgrading, Start Now'- JAC Released into Mexico with its New Logo 2017-03-30
In the evening of 28th March 2017, JAC was held the Sei2, Sei3 launching ceremony in Mexico as the theme of 'Start Now', which marks JAC new logo debuting in the overseas market.
Mr. Omar Fayad, the governor of Mexico Hidalgo State, Mr. Zou Chuanming,business commercial counselor of Chinese embassy in Mexico,Mr.Xiang Xingchu, the general manager of JAC Motors, Mr. Zhang Peng, vice- chief economist of JAC Motors& vice-general manager of JAC International, the general manager of GML Elias, representatives of secondary distributors and 80 domestic and overseas media attended this ceremony to witness the historic moment of JAC in Mexico.
The general manager Mr. Xiang Xingchu delivered a speech in the releasing conference. He firstly expressed gratitude to the supports and cooperation of GML Company and secondary distributors, and then introduced JAC accomplishment in international markets and its position in auto industry. Meanwhile, Mr, Xiang Xingchu also said:' Mexico is one of the most important global auto markets, and JAC will provide excellent products to Mexico customers through dozens of 4S shops in five cities and guarantee the supply through Mexico factory to win the satisfy and approval from customers. In the future, JAC will bring more and better products to Mexico customers.'
Through five years market intensive research and development, GML and JAC finally signed the strategic cooperation agreement through the ways of KD exports, local assembly and completed vehicle exports to achieve Chinese brand, Mexico Manufacture, transferring the recognition of Mexico customers to Chinese products. Now, more than 1000 end-customers have been booked the test-driving which is a good beginning of JAC in Mexico.
There are many first time of JAC behind this brand releasing- JAC New Logo first time releasing in an overseas market, two SUV star models first time launching into market at the same time, Chinese passenger car brand first time building plant in Mexico… all of those 'first time' showing the continuous innovation of brand and product of JAC and intensively displaying a completed upgraded JAC.